Start with the work that matters now.

Choose the customer or team path that gives you a practical starting point. Every tier is designed to build on the work before it.

Build the persona, then put learning to work.

Start with direct persona work or use Conduit to bring customer perspective into the tools your team already uses.

Tier 1

Foundation

$250 / month

Create the shared customer persona.

  • Forge persona generation
  • Guided onboarding
  • Shared customer language
Start here →

Tier 3

Activate

$1,000 / month

Bring the customer into more live decisions.

  • Everything in Build
  • Roundtable focus groups
  • Litmus creative review
  • Beacon discovery intelligence
Activate your panel →

Expert Exchange is available as a scoped project add-on across Customer Persona tiers. Conduit is optional MCP and agent access for organizations that want customer personas available to their existing AI tools, agents, data tools, and workflows.

Start with one real piece of work.

We can help you choose the customer, team, or combined path that will create the most useful signal first.

Talk to Ampsona →